7-11集點卡 7-11 Points Collection Cards
 
前言
2005/07/19,由7-Eleven超商開始的77元兌換一點的活動,開啟了台灣便利商店集點行銷大戰。至2019為止,便利商店集點活動因推出集點商品的多元化而方興未艾,歷經15年,超商大戰尚未停歇。

Forewords-
Points collections have been one of major marketing strategies of convenient stores/brands in Taiwan in order to raise up sales.  From July 19, 2005, 7-Eleven convenient store starts "spend NT$77, get 1 point" activity which has been the very first point collection marketing activity among  the rest convenient store brands.  Till 2019, points collections keep running due to diversified giveaways and it has been lasting for 15+ years. 

 
       
2005/07/19
Hello Kitty Sweet 30
磁鐵兌換券
版本一
1/2
2005/07/19
Hello Kitty Sweet 30
Magnet Coupon
Print 1
1/2
2005/07/19
Hello Kitty Sweet 30
磁鐵兌換券
版本二
2/2
2005/07/19
Hello Kitty Sweet 30
Magnet Coupon
Print 2
2/2